Donor-Underwriting Rates

Donor Spot Prices

Semester: $500

Summer: $250

School Year (January-April, September-December): $900

Calendar Year (12 months): $1,100

Play rate: Spots will air no less than 20 times in a 24-hour period of the course of the contract. Programming times: 10 am-2 pm, 5-8 pm, and 11pm-3 am.

Bulletin Ad Prices

Semester: $200

Summer: $150

School Year (January-April, September-December): $350

Calendar Year (12 months): $450

Play rate: Runs no less than 5 minutes during 14 hours of bulletin programming. On average 168 views per day.


Multi-Media Promotional Packages

CM LIFE ONLINE & CHANNEL 34 TELEVISION: 

OPTION 1. Online Video Sponsorship/TV Donor Spot 

Semester:  $400.00 month

School Year:  $300.00 month

Summer: $200.00 month

Full Calendar Year:  $195.00 month

Central Michigan Life produces more than 20 news and sports videos per month, averaging more than 5,000 views. Sponsorship of these videos is exclusive to one business on a monthly basis.  In addition, your business is permanently archived with the video, giving it a perpetual shelf life. Your advertising message is delivered in a 15-second "commercial" prior to the featured video. Combine your daily online video message with Channel 34's donor spots and your advertising commercials will benefit from a multi-media delivery.


OPTION 2. Online Banner/TV Bulletin Ad

Semester:  $450.00 month

School Year:  $350.00 month

Summer: $300.00 month

Full Calendar Year:  $295.00 month

Central Michigan Life exceeds 220,000 pages views per month. Your online banner would be in rotation inside the masthead at the top of the page.  Reinforce your daily online banner message with Channel 34's donor bulletin ads and your advertising commercials will benefit from a multi-media delivery.

Ads run 24/7 online at cm-life.com and at play rate listed above.    

 

Michigan Association of Broadcasters' College Television Station of the Year, eight years in a row.


  Business Line: (989) 774-3493
  Address:
  MHTV BUSINESS UNDERWRITING
  436 Moore Hall
  Central Michigan University
  Mount Pleasant MI 48859

Central Michigan Life, 436 Moore Hall, Central Michigan University, Mount Pleasant, MI 48859                 989/774-3493   Fax 989/774-7805